top of page
Website App Welcome Page Banner 2024 (8).png
logo-wemakeicons-white-rgb-4090px-w-72ppi.png

BE MORE THAN AN ENTREPRENEUR, BE THE INDUSTRY STANDARD!

Elevating Women Entrepreneurs Into Iconic Powerhouses

That Drive BIG Profits!

YOUR JOURNEY TO ICONIC STATUS STARTS HERE

IMAGINE THIS...

YOU'RE THE POWERHOUSE BEHIND A BRAND THAT'S NOT JUST PROFITABLE - IT'S ICONIC!

YOU'VE GOT THE SKILLS, THE SMARTS, THE CONFIDENCE, AND THE CHARISMA. YOUR PRODUCT SELLS ITSELF. BUT YOUR NOT HERE TO PLAY SMALL. YOUR HERE TO LEAVE A MARK.

RIGHT NOW, THERE'S A GAP BETWEEN YOUR SUCCESSFUL BUSINESS AND THE ICONIC BRAND YOU CRAVE. YOUR FEEL IT IN YOUR BONES - YOUR MEANT FOR MORE.

YOU'RE NOT ALONE AND THE PATH TO ICONIC STATUS ISN'T ONE YOU HAVE TO WALK ALONE. 

Hey SuperStar!

I'M LATOYA COOPER

The brains behind “THINK PINK PERSONA”! Everyday, I'm in the trenches with entrepreneurs, building businesses and brands that kick butt! That's my jam.

FROM HOSPITAL BED TO ICON: MY WAKE - UP CALL

I've walked in your shoes. In fact, I've been forced to lie in them.

Copy of Latoya Cooper 2022 Brand Photo (1).png

LIKE YOU, I WAS A POWERHOUSE

TRAPPED IN CONVENTION.

My parents became my prison, suffocating the fearless daughter who dreamed BIG. In a hospital bed, diagnosed with Multiple Sclerosis. I faced my own mortality and realized a brutal truth - I hadn't honored my authentic self for years. I had been rushed to the emergency room by a dear friend, because I was going blind. I was admitted into the hospital for 7 days for extensive testing.  I remember the moment the doctor walked into my room to tell me I had Multiple Sclerosis.

LAYING IN THAT HOSPITAL BED WAS THE MOST REST I HAD RECEIVED IN A LONGTIME.

My body screamed to set boundaries, speak up, and embrace my unconventional path. It was loud, but I ignored it… I was too busy following others' expectations to listen.

Sound Familiar?

 

That hospital bed became my launching pad. I reclaimed my voice, reconnected with my heart, and accepted my greatness. 

 

THE RESULT?

"THINK PINK PERSONA"

 

 The leading branding agency, elevating personality-driven brands into iconic powerhouses  that drive BIG profits! I see you. The visionary who's outgrown their environment. You're ready for more. Ready to align your outer brand with your inner icon. Ready to shed guilt for wanting what you deserve. Ready for a master strategist that can see your blindspots and amplify your brilliance.

YOUR ICONIC BRAND IS WAITING - SHALL WE INTRODUCE HER TO THE WORLD?

PREPARE TO LEAVE 

COMPETITORS IN AWE!

After my journey from hospital bed to powerhouse, I uncovered the "Magic Sauce" that transforms fearless women entrepreneurs like you – those with personality-driven brands and stellar offerings – towards iconic status.
​It's not just about having a great offer – it's about aligning your brand with your authentic, powerful self with unapologetic flair
This discovery became the foundation of my impactful
B.I.G. P.L.A.Y. methodology, which we'll use to create a custom comprehensive plan tailored just for you.

B.I.G. P.L.A.Y.

METHODOLOGY

the

BRAND VISION CLARIFICATION & ARTICULATION

Gain buy-in. Be ‘Next Level’ media-ready!

IDENTIFY THE RIGHT CUSTOMER

Elevate the brand by connecting with the RIGHT customer.

GOODS AND PRICING ALIGNMENT

Ensure offers and pricing alignment with BIG brand vision and customer expectations.

PROMINIMENT BRAND MESSAGING

Develop an elevated brand message that is compelling and unforgettable.

LOOK & FEEL COHESION

Craft a cohesive brand identity across all touchpoints.

ASSERT UNIQUE VALUE

Lead with the unique value that sets you apart with confidence.

YAY! THE RIGHT CUSTOMER

Center the RIGHT customer with an unapologetic fair. Build loyalty with the RIGHT customer, the RIGHT customer will be loyal to you.

IN ADDITION, YOUR CUSTOMER PLAN WILL ALSO INCLUDE

BLIND SPOT IDENTIFICATION

Identify any gaps between your current state and your desired brand moves.

STRATEGY IMPLEMENTATION

Create a comprehensive content Marketing Strategy and marketing plan.

PERFORMANCE MONITORING

Track brand performance and identify areas that need further improvement and adjustments.

WHO WE SERVE

OUR ONE ON ONE BRAND STRATEGY SESSIONS ARE TAILORED FOR 

  • Confident, successful women entrepreneurs with personality-driven brands

  • Visionaries with established, high-performing offers

  • 7 figure businesses already making their profit goals

  • Businesses on their way to 7-figure already making their profit goals

  • Trailblazers ready to align their brand with their iconic potential

  • Women entrepreneurs who love to make BIG moves!

  • Leaders eager to leave an indelible mark on your industry.

THE COMMITMENT TO 



I AM WITH YOU ALL THE WAY!

Greatness

WHAT TO EXPECT DURING YOUR ELEVATION JOURNEY

1

12 months of dedicated transformation

2

Monthly 1.5 Hour deep - dive strategy sessions

3

Direct WhatsApp access between sessions

4

Flexibility for additonal sessions to master key concepts

5

Accountability Partner

AFTER OUR JOURNEY TOGETHER, YOU'LL LEAVE WITH

A MAGNETIC BRAND IDENTITY

Captivate your audience with a personality-driven brand that defines your industry.

OPTIMIZIED OFFERINGS

Drive BIG profits with products and services aligned to your iconic vision.

UNFORGETTABLE

BRAND PRESENCE

Command attention with a cohesive, elevated brand across all touchpoints.

STRATEGIC CONTENT

ARSENAL

Engage and expand your audience with a comprehensive, multi-platform content plan.

POWER NETWORK

Amplify your reach and solidify your iconic status through valuable partnerships.

PERFORMANCE CLARITY

Guide your brand's ascent with insightful metrics and clear benchmarks.

Investment in Your Iconic Future

The investment in this premium, high-touch experience tailored to elevate your brand and drive unprecedented growth is $50,000 for the 12-month sessions.

WHAT CLIENTS SAY ABOUT OUR

Winning Strategy

“Latoya is an amazing person and she really cares for your vision! She is honest and will also help you through the process! Everything we worked on came together full circle!”

JASMINE COVINGTON

“I appreciate Latoya's tailored approach. She is very intuitive and encouraging. She helped me personify my ideal client. She assured me that we would work together until I had all that I needed. I left our sessions feeling confident to fly on my own. ”

MYAN PHAM

"Latoya is excellent at what she does! She's very knowledgeable about her field. It's been a joy getting to work with her."

KGOMOTSO TSATSI

LOVE THE SPOTLIGHT & MONEY? YOUR IN THE RIGHT PLACE!

FREQUENTLY 

ASKED

QUESTIONS

How is this different from other branding services? 

Our B.I.G. P.L.A.Y. methodology is tailored for personality-driven brands, and customized for each client to focus on aligning your authentic self with your business for maximum impact.

How much time do I need to commit? 

Expect to dedicate 5-10 hours per month, including our strategy sessions and implementation work.

Is this right for my business stage? 

Our services are ideal for established businesses ready to scale. If you're already making profit, but know you're capable of much more, this is for you.

How do you ensure strategies are tailored to my needs?

We begin with an in-depth assessment of your current brand, goals, and challenges. This allows us to create a customized strategy that aligns with your vision and objectives. Throughout the program, we continuously refine our approach based on your feedback and results.

Can I still run my business successfully while we work together??

Absolutely. The sessions are designed to integrate seamlessly with your ongoing business operations. The time commitment is manageable, and we provide support and resources to ensure you can implement strategies without overwhelming your schedule.

What if I'm not satisfied with the progress?

Our commitment is to your success. If you're not satisfied with the progress, we'll work closely with you to adjust the strategy and address any concerns. Your satisfaction and the achievement of your goals are our top priorities.

Is there support available outside of the scheduled sessions?

Yes, you will have direct access to me via WhatsApp between sessions for any questions, guidance, or support you need. I am committed to ensuring you have all the resources and assistance necessary to succeed.

What is your Guarantee?

If you don't grasp the concept during your initial 1-on-1 sessions, we keep working till you do!

bottom of page